MARKETING 3E P Oxford University Press. 2014 Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions. Marketing Oxford University Press. 2021 Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles […]

MARKETING 3E P
Oxford University Press.
2014

Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.

Marketing
Oxford University Press.
2021

Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.
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